About ASEAN Leadership
People grow.
Leadership follows.
A place to explore leadership, practise it with others and bring it back to the people you lead.
SOO HOO YOON HUNNMeet your trainers · Leadership & people development
Soo Hoo Yoon Hunn
The Bridge-Maker.
Soo Hoo facilitates leadership, communication and people-development programmes. His approach connects the ideas in a programme with the decisions, relationships and challenges participants bring into the room.
His training credentials include HRD Corp Accredited Trainer and Certified DISC Consultant (JMT and GDA), as listed in his professional profile.
Certified Team Member
DISC Consultant
ALEXIS CHUAHMeet your trainers · Emotional intelligence & leadership
Alexis Chuah
Think beyond tasks. Take initiative. Own outcomes.
Alexis helps organisations build leaders and performers by strengthening emotional intelligence and enterprise thinking. Her work brings together leadership, communication, business acumen and behaviour change.
A former regional communications professional, she brings cross-cultural training and employee engagement experience across Asia Pacific. Her WISER™ Framework connects personal potential, authentic communication, relationships, careful decisions and resilience.
- Certified EQ-i 2.0 Practitioner
- Certified Behavioral Designer
- Certified DISC Instructor
- HRDC-Accredited Trainer
- Certified NLP Practitioner
Languages: English, Malay and Thai; conversational Mandarin.
Explore Alexis’s experience and programmes
Her experience includes leadership development for managers across six Asia Pacific sites, a six-month development journey for selected successors in Thailand, and goal-setting training delivered in three languages across eight countries.
She has worked with organisations including Motorola Solutions Malaysia, Intel Malaysia, AMD Malaysia, Infineon Technologies Malaysia, BMW Thailand, Changan Thailand, Siemens Energy, Toyota Capital Malaysia and Thai AirAsia.
Her programmes cover emotional intelligence, influencing, communication, supervisory skills, critical thinking and decision-making. Her Maxwell programme experience includes Leadership Gold, Becoming a Person of Influence, Everyone Communicates, Few Connect and The 15 Invaluable Laws of Growth.
Read Alexis’s full profile (PDF)How we learn together
Understand the principle.
Make it your practice.
Real conversations.
Connect learning to a specific situation. Ask questions and consider other perspectives.
Deliberate action.
Choose what you will try, who it affects and when you will do it.
Honest reflection.
Look at what happened, learn from it and decide what to adjust.
Grounded in established learning programmes.
The catalogue draws on Maxwell’s leadership, communication and personal growth programmes, alongside work by Valorie Burton and Ryan Leak, Maxwell DISC and The Leadership Game. Original concepts and programme titles retain their authorship; local facilitation helps participants connect the learning to their own context.
ASEAN Leadership brings together local trainers Soo Hoo Yoon Hunn and Alexis Chuah. It is distinct from Maxwell Leadership’s corporate organisation.
Explore the programme collection
The author behind the learning
John C. Maxwell.
John C. Maxwell is a bestselling author, speaker and coach, and the founder of Maxwell Leadership. His books and leadership principles form the foundation of the Maxwell programmes offered here, including The 21 Irrefutable Laws of Leadership, Developing the Leaders Around You and Everyone Communicates, Few Connect.
His philosophy that “everything rises and falls on leadership” underpins his work on personal growth, influence and developing other leaders. In these sessions, Soo Hoo helps participants connect that learning to their own teams and decisions.
John Maxwell is the author of the Maxwell leadership content; Soo Hoo is your local facilitator. Other authors and programme creators are credited on their respective pages.
Read John Maxwell’s biography (2024 PDF) ↗
Soo Hoo is a Maxwell Leadership Certified Team member. ASEAN Leadership is independently operated.
A useful first step